We will support the master and local franchisee throughout the opening process and in developing their network, offering appropriate training at every stage to convey Bel Ange’s expertise and approach with an eye to success.
CONCEPT AND FRANCHISE
Unique overall beauty and concept store positioning
A distinct, innovative concept
Expertise backed by protocols
FOR YOUR OPENING
Layout, configuration and design of your salon (premises between 60 and 250 sqm)
Staff recruitment assistance
Pre-opening training (10 days minimum)
Advance access to the brand image and the entire collection of brands of L’ORÉAL group
Continue head office support to improve the profitability of your Bel Ange concept store
THE KEY PERCENTAGES TO MAKE YOUR FRANCHISE A SUCCESS,
BASED ON PROJECTED TURNOVER FOR YOUR FIRST YEAR OF BUSINESS,
ARE AS FOLLOWS:
COST OF CONSUMABLES
2,5% TO 3,5%
(FIXED AND VARIABLE)
40 TO 45%
BEL ANGE WILL OFFER PROFITABILITY OF BETWEEN 20 AND 30%
A preliminary review of your business plan will be systematically carried out by the franchise
sales department at the start of your project, to help you achieve the highest level of profitability for the market.
DiFFERENCIATE YOUR BUSINESS
THE BEL ANGE VALUES THAT MAKE THE DIFFERENCE
EXPERTISE AND APPROACH
TRAINING IN PARIS
To guarantee that your staff are thoroughly versed in the Bel Ange concept, protocols and discipline.
Marketing tools (used to develop additional services and increase turnover)
Specific hygiene protocol
Organising your workstation for perfect results
La Manucure Française (Bel Ange exclusivity) and all our protocols adapted to the products
in the Essie Professionnel range
Mastering care techniques for all our different product ranges
Bel ange signature treatments (Bel Ange exclusivity)
TRAINING ON SITE
Tailor-made training programme and development of Bel Ange services in your concept store.
The annual fee is calculated as a percentage of your projected turnover for the first year of business of your Bel Ange concept store and is payable quarterly
The Bel Ange concept
Local market research
Determination of the best business model (projected)
Training and monitoring of store openings
Brand image access
Preferential relationship with the L’ORÉAL group, including access
to the best-negotiated commercial terms.
Amount varies depending on location and market.
The formation of your opening is included in your entry fee.
For additional training, contact the office
A high-impact range of unique drivers to gain new clients,
build loyalty and boost your business
Bel Ange: your partner for success
Bel Ange supports you in the development of your beauty stores with the help of customised tools and as a market-leading partner in the beauty sector and their expert,
professional, world-renowned product ranges
A lively place throughout the year
High-impact, customised tools and tailor-made materials
A wide array of options to increase your visibility (digital and POS)
Premium access to collections of all product ranges